Growth Manager Velocity Team
Company: Promote Project
Location: Redwood City
Posted on: November 8, 2024
Job Description:
We are seeking a talented, curious and creative Growth Manager
to join our growing velocity team. The Growth Manager will be
responsible for developing and executing innovative strategies to
drive customer acquisition, engagement, and retention. This role
requires a dynamic individual with a strong analytical mindset, a
passion for experimentation, and a track record of driving
measurable results in a fast-paced, growth-oriented and data-driven
environment. Our goal is to build a motion for our prospects and
customers that enables low to zero touch in the acquisition
process, exposing fast paced, real value as quickly as possible,
and closing higher rates and higher volume of
transactions.Responsibilities
- Design and Execute on Sumo Logic's Product-Led Growth (PLG)
Strategy: execute on the Company's growth marketing strategy,
focused on additional traffic generation, user/customer
acquisition, engagement, and retention for our Log Analytics
products.
- Drive Product Trials: work closely with product and marketing
teams to identify opportunities that will lead to the maximum
number of successful customer trials.
- Refine Product-Market Fit: collaborate closely with inside
sales, product management and user experience teams to understand
user needs and drive product enhancements that align with customer
requirements.
- Data Analysis: identify and report on trends/insights,
performance, and opportunities for additional optimization.
- Experimentation and Testing: establish and monitor the key
growth metrics and work across the different functions in creating
viral growth initiatives - including but not limited to helping to
identify areas for A/B testing, GPT prompts, and multivariate
experiments.
- Drive Retention and Engagement: implement strategies to enhance
user engagement and retention - including providing feedback to
marketing campaigns, personalized messaging, and product
optimization.
- Cross-Functional Collaboration: Work closely with
cross-functional teams, including marketing, product, sales, and
customer success, to drive alignment and ensure cohesive execution
of growth initiatives.
- Relentlessly Self-Educate: Ravenously consume PLG experiences,
AI tools and emerging technologies with a test-and-learn first
adopter mindset. Constantly looking for formal training and life
experiences that can be applied to the team environment.Required
Qualifications and Skills
- Bachelor's degree in Data Science, Marketing, Business, or
related field.
- 2+ years of relevant experience in PLG, growth marketing,
digital marketing, product led sales or related roles, preferably
in a technology-driven environment.
- Proven track record of driving user acquisition, engagement,
and retention through innovative growth strategies and
tactics.
- Strong analytical skills with experience in data analysis and
interpretation, including proficiency in Google Analytics or
similar tools.
- Proficiency in digital marketing channels and techniques,
including SEO, SEM, social media, email marketing, and content
marketing.
- Experience with A/B testing and experimentation methodologies,
with a focus on data-driven decision-making.
- Excellent communication and collaboration skills, with the
ability to work effectively in a cross-functional team
environment.About UsSumo Logic, Inc. empowers the people who power
modern, digital business. Sumo Logic enables customers to deliver
reliable and secure cloud-native applications through its Sumo
Logic SaaS Analytics Log Platform, which helps practitioners and
developers ensure application reliability, secure and protect
against modern security threats, and gain insights into their cloud
infrastructures. Customers worldwide rely on Sumo Logic to get
powerful real-time analytics and insights across observability and
security solutions for their cloud-native applications. For more
information, visit www.sumologic.com . The expected annual base
salary range for this position is $90,000 - $105,600 plus Variable.
Compensation varies based on a variety of factors which include
(but aren't limited to) such as role level, skills and
competencies, qualifications, knowledge, location, and experience.
In addition to base pay, certain roles are eligible to participate
in our bonus or commission plans, as well as our benefits
offerings, and equity awards. Growth Manager Velocity Team
LocationRedwood City, California, United StatesSalary60000 - 110000
a year (US Dollars)DescriptionGrowth Manager - Velocity TeamWe are
seeking a talented, curious and creative Growth Manager to join our
growing velocity team. The Growth Manager will be responsible for
developing and executing innovative strategies to drive customer
acquisition, engagement, and retention. This role requires a
dynamic individual with a strong analytical mindset, a passion for
experimentation, and a track record of driving measurable results
in a fast-paced, growth-oriented and data-driven environment. Our
goal is to build a motion for our prospects and customers that
enables low to zero touch in the acquisition process, exposing fast
paced, real value as quickly as possible, and closing higher rates
and higher volume of transactions.Responsibilities
- Design and Execute on Sumo Logic's Product-Led Growth (PLG)
Strategy: execute on the Company's growth marketing strategy,
focused on additional traffic generation, user/customer
acquisition, engagement, and retention for our Log Analytics
products.
- Drive Product Trials: work closely with product and marketing
teams to identify opportunities that will lead to the maximum
number of successful customer trials.
- Refine Product-Market Fit: collaborate closely with inside
sales, product management and user experience teams to understand
user needs and drive product enhancements that align with customer
requirements.
- Data Analysis: identify and report on trends/insights,
performance, and opportunities for additional optimization.
- Experimentation and Testing: establish and monitor the key
growth metrics and work across the different functions in creating
viral growth initiatives - including but not limited to helping to
identify areas for A/B testing, GPT prompts, and multivariate
experiments.
- Drive Retention and Engagement: implement strategies to enhance
user engagement and retention - including providing feedback to
marketing campaigns, personalized messaging, and product
optimization.
- Cross-Functional Collaboration: Work closely with
cross-functional teams, including marketing, product, sales, and
customer success, to drive alignment and ensure cohesive execution
of growth initiatives.
- Relentlessly Self-Educate: Ravenously consume PLG experiences,
AI tools and emerging technologies with a test-and-learn first
adopter mindset. Constantly looking for formal training and life
experiences that can be applied to the team environment.Required
Qualifications and Skills
- Bachelor's degree in Data Science, Marketing, Business, or
related field.
- 2+ years of relevant experience in PLG, growth marketing,
digital marketing, product led sales or related roles, preferably
in a technology-driven environment.
- Proven track record of driving user acquisition, engagement,
and retention through innovative growth strategies and
tactics.
- Strong analytical skills with experience in data analysis and
interpretation, including proficiency in Google Analytics or
similar tools.
- Proficiency in digital marketing channels and techniques,
including SEO, SEM, social media, email marketing, and content
marketing.
- Experience with A/B testing and experimentation methodologies,
with a focus on data-driven decision-making.
- Excellent communication and collaboration skills, with the
ability to work effectively in a cross-functional team
environment.#LI-RemoteAbout UsSumo Logic, Inc. empowers the people
who power modern, digital business. Sumo Logic enables customers to
deliver reliable and secure cloud-native applications through its
Sumo Logic SaaS Analytics Log Platform, which helps practitioners
and developers ensure application reliability, secure and protect
against modern security threats, and gain insights into their cloud
infrastructures. Customers worldwide rely on Sumo Logic to get
powerful real-time analytics and insights across observability and
security solutions for their cloud-native applications. For more
information, visit www.sumologic.com .Sumo Logic Privacy Policy The
expected annual base salary range for this position is $90,000 -
$105,600 plus Variable. Compensation varies based on a variety of
factors which include (but aren't limited to) such as role level,
skills and competencies, qualifications, knowledge, location, and
experience. In addition to base pay, certain roles are eligible to
participate in our bonus or commission plans, as well as our
benefits offerings, and equity awards.
Please mention the word **OUTSTRIP** and tag RMjA5LjIyMi4yMS42Mg==
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(#RMjA5LjIyMi4yMS42Mg==). This is a beta feature to avoid spam
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that read this and see they're human.Job type: Remote job Tags
Keywords: Promote Project, Mountain View , Growth Manager Velocity Team, Executive , Redwood City, California
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